Social Media Systems Social Media Marketing and Website Design Company

Scott Lauri hits hard: North Brunswick Real Estate Blog

Be sure to read this article: 1rst page Organic results: North Brunswick Real Estate, to learn about how a Realtor can definately achieve rankings for city, state, real estate and other competitive key word searches by way of a properly…

Link Bait: Blogging for two audiences

Here is the paradox: you must reach your market with a message that will generate leads to feed your business.

You must also reach the geeks and journalists who may republish and link to your articles, creating traffic and search…

Google is an Ad Agency, not a library

So many companies view Google as an impartial entity that serves up the best information on the net… but when you sit back and ask yourself the hard questions, a peaceful mecca of online prosperity is the last thing you…

Jumpstart your SEO Campaign - Old Domains Improve Search Engine Rankings

Within the Search Engine Optimization community it’s well known that it’s much harder to rank a brand new domain / site than one that’s been around for a little while.  Now, much harder does not mean impossible.  We’ve ranked sites…

Video SEO and Traffic - Early Adapters See Larger Results

The earlier you make the jump to video the larger your initial gains in traffic will be. Eventually, not having video will kill your site - by making it appear to be very old fashion, in the same way looking…

Real Estate Search Marketing Advice from the RISMedia Real Estate Leadership Conference

As I typed the first draft of this post in the airport, my head was still buzzing from the wild energy at the RISMedia Real Estate Leadership Conference, where Social Media Systems was an exhibitor. As head of technology and…

Creating a Usable Website That Converts - SEO Basics Part 4

If you’re SEOing your website, you’re obviously trying to draw visitors or customers from the search engines to your website for a purpose.

Usability is a measure of how easy it is for a user to find information they are…

Rant: Stop the reciprocal linking campaigns, they are death to placement!

I cannot believe the volume of spam, the number of ripped-off advertisers still going on with reciprocal linking campaigns:  STOP IT!  RECIPROCAL LINKING WILL NOT GAIN SEARCH ENGINE PLACEMENT!

Everybody please wake up!  These programs do not work, create spam,…

What is Search Engine Optimization? SEO Basics Part 2

SEO or Search Engine Optimization is the process aimed at improving the rankings of a website in the search engine results pages, or SERPs.

SEO consultants are often called SEOs for short. SEO began in the early 90’s as search…

What is a Search Engine? - SEO Basics Part 1

This is the first article in a series that will examine the most basic aspects of Search Engine Optimization and look at the ways it is changing. This series is meant for both beginning SEOer’s and those who simply want…

Onsite Search Engine Optimization Basics and Keyword Targeting | SMM SEM SEO Strategy Guide - Part 2

Onsite SEO basics are simple to implement and can increase your search engine rankings, but surprisingly most websites have even the basics completely wrong.

Before you start you need an automated backend or some type of content management system to…

Real Estate Search Engine Marketing: placement requires authority!

If you want to rank for a competitive real estate search, or any other competitive search for a large, well financed industry, you must get links to your website from a recognised authority in that industry, and/or become one.

To…

10 Most Important factors for Internet Marketing: Updated for Social Media and WEB 2.0

For number 10 in this updated series that was so popular the first time around, I must repeat something that seems obvious to me, but is seldom followed: everything must work together for online marketing success; which means that the…

Rant: Be Wary of Internet Marketing Secrets Promising Easy Returns or Huge Do It Yourself Savings.

Everyday I run into another “earn 1,000 times your investment” affiliate marketing scheme, touting anyone’s ability to “learn to use adsense and make $1,000 per day in your sleep,” not to mention countless other how-to internet marketing guides that make…

Real Estate Reciprocal Link Penalty Part 2 - Tips on successful link building

The basic idea is build valuable content and get as many one way quality links as possible. Put some care into it and avoid the “I’m a realtor too” mentality and try to at least find some niche that will…

Real Estate Reciprocal Link Penalty Part 1 | Is your website affected?

I bet many of you didn’t even know that there was such a thing as a special “penalty” for real estate sites that have too many reciprocal links. What most of you do know is that Google operates on fully…

Search Engine Marketing Strategy Guide (SMM SEM SEO) - Part 1

This is the first post in a long series, and yes I’m actually going to write all the follow up articles. I’ve decided after a lot of contemplation to write and distribute a guide to search marketing and social media…

What Impact Will The Iphone Have on Search Marketing and Social Media?

The launch of the Iphone could prove the catalyst in finally pushing the adoption of mobile marketing by producers and consumers alike, using it as a valuable and effective advertising tool.

The Iphone debuted on June 29th and had some people…

5 in 10 Parts: Link-Building and the Popularity of Your Website - Social Media Marketing

This week’s column focuses on link-popularity, an important piece of the search engine optimization puzzle. It is not good enough to optimize and submit your Web page; search engines must be able to find your page often by following links…

4 in 10 parts updated: Feeds and The Changes in Submitting Your Web Site to the Search Engines

There is a science behind feeding your data to the search engines. It has become a complicated specialty. As the search engines and the internet have become more and more complicated to avoid spam and clutter, the criteria for placement…