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Advertising consultant services, industry news and trends including niche portals and PPC (Pay Per Click) commentary and advice.
Multi-user Wordpress with BBPress Forums: Social Media Marketing
What do New York, Las Vegas, Alabama, WashingtonDC, Maryland have in common?
They are now not available! The roll-out continues: Exit Realty is sponsoring the state of New York, Nevada…looks like perhaps half the nation for the local news area of Real Estate Magazine website (RISMedia.com): anybody non-competitive can submit news to kayla@rismedia.com or ambrown@socialmediasystems.com, and we may include it based on merit: but every page in [...]
Why does Internet Advertising not work for everyone?
We hear this often: these guys had results immediately, while I have been doing everything and got no results. It is true: the same people continue to succeed, while others continue to fail: our beta testers in Denver who got immediate results, continue to succeed: they got 42 leads last month we just learned.
There are many reasons [...]
10 timely tips for Social Media Marketing in 2008
It is time to get up-to-date with some changes in the way a website is marketed online using Social Media:
Do Bookmark everything you write: digg.com it, stumbleupon it, onlywire it: get the word out about your content this way!
Ping the world when you post: it is possible to setup a pinger that lets several strategic [...]
Social Media Marketing Agency | The lines blur between Publishing, PR, IT, Advertsing and Consulting
In the last two years (much faster than anyone imagined) the advent and mainstream popularity of blogging, Social Media, and online video technology have turned the advertising and publishing worlds upside down.
Until very recently:
PR was done by a select few with connections to and relationships with mainstream publishers and media;
Most advertising dollars were placed through [...]
7 Places Yahoo is Winning the War Against Google - Search Engine Wars
It’s common knowledge that Yahoo comes in a distant second place to Google in terms of search traffic, but Yahoo and Google represent a lot more than just search. Here is my list for the web services and properties where Yahoo has effectively out maneuvered Google and is ahead is both market awareness and [...]
Content Mixed with Advertising - The Future of Internet Advertising
Many of the old industry thinkers seem to have a hard time understanding that in the age of filtered information where you can instantly reference what you want and when, it’s becoming less and less effective to force or push ads on visitors. Study after study show that the more savvy a user becomes the [...]
Seeking Business Development Managers
SocialMediaSystems.com internet advertising group is seeking regional business development / sales managers to help ride a tidal wave of market growth in online and search marketing.
As a sales professional for this company, you WILL NOT be representing one of the world’s largest telecommunications companies selling garbage web sites, links, banners, pay-per-click, and generic search marketing [...]
What is Search Engine Optimization? SEO Basics Part 2
SEO or Search Engine Optimization is the process aimed at improving the rankings of a website in the search engine results pages, or SERPs.
SEO consultants are often called SEOs for short. SEO began in the early 90’s as search engines began cataloging websites on the internet. Webmasters and website owners discovered that by [...]
Innovation Is Key to Mainstream Media’s Survival
According to SFgate.com, the San Francisco Chronicle is cutting staff by 25%. Yep, 25% folks. That’s huge. That means nearly 80 reporters, editors, photographers and other newsroom staff will be let go in addition to 20 other employees.According to Chronicle Publisher Frank Vega,they’re “not getting into any specifics at this point. It’s fairly common knowledge [...]
8 in 10 parts: 3000 hits but no deals - a strong call to action: a reason to buy now:
In times past, when fortune 500 companies actually trained some of us lucky salespeople from scratch, they taught us that there are only three things we are ever selling: three things we must establish in a sales presentation to make a sale:
Today is the day: urgency is absolutely essential to get people to act, especially [...]
7 of 10: Nobody wants the low-tech anything, or to fill out long forms; about navigation:
When was the last time YOU clicked a pop up banner or a sponsored link? What makes you think anybody is going to fill out a long form with many required fields when you would not?
Nobody wants to refine a search by making complicated decisions, fill out a long form with required fields, go back when they [...]
6 in 10: Choosing your battles: top-of-mind awareness may be out of your reach:
If you have been watching the Nielson Ratings lately, you know that when advertising on one of the top three shows for market share, even DEAL or No Deal, Dateline NBC, and America’s Got Talent (the top three) only reach about 12,000,000 viewers each.
According to this recent article By DAVID BAUDER
AP Television Writer, the total [...]
2 in 10 Parts | Search Engine Marketing With Content - Not Advertising:
Nobody cares that you are the top in your industry, how much you sell, how much you make, or what a nice face you have. People are looking for inventory (cars, real estate, clothing, books, investments) and/or information (consumer information, statistics, demographics, pricing information, quality testing, ratings, advice). In order to be found by these [...]
Interactive agency revenue skyrockets at traditional agency expence -advertising tides are shifting
According to this article in Advertising Age:
In 2006, U.S. agencies collectively generated less than half of their revenue — 46.4% — from traditional advertising and media planning/buying, with the rest coming from a range of marketing services including digital/interactive, direct marketing, sales promotion, health care and PR. Marketing services grabbed 53.6% of U.S. marketing-communications agency [...]
Clicksector.com | Revenuegateway.com | adtech Exhibitor Interview
Geoff interviews Daniel Lucas of Clicksector.com and the representative for revenuegateway.com.
Trinet | Suzzanne Portia and Dianne Barry | adtech Interview
Interview with Trinet representatives Suzanne Portia and Dianne Barry where they pitch their company and answer questions about how social media will affect them.
Pay per Post | Randy Miles | adtech Exhibitor Interviews
Geoff interviews Randy miles, former VP of Myspace.com about Pay-per-post.
Offer Fusion | adtech Exhibitor Interview
Offer Fusion is a CPA network out of Seattle, Washington. They talked with us about what they do, what their goals were, and where they saw themselves fitting in with the social media movement.
Simple Feed | adtech Exhibitor Interviews
Simple feed is an RSS publishing company that provides RSS services and syndication to large companies like DMC and Procter & Gamble.









