Because of my reach as an author on the topic of Social Media Marketing, I recieved this email today:
“Dear Israeli,
The power of social search will flex its muscles on this historic day as Barack Obama becomes President.

WebMynd, a nifty company that embeds social search within Google, today released a handy OneRiot extension for Firefox that brings the real-time pulse of the web straight to Google: http://www.webmynd.com/html/oneriot.html.

In addition to OneRiot, the WebMynd extension also comes packaged with other social sits like Twitter, Wikipedia, Flickr and YouTube. Once downloading the WebMynd extension, folks searching for news and events surrounding today’s inauguration (and other news) will see the real-time pulse of the web from OneRiot and the other social sites right alongside their Googlies. Very cool!”

This seems like a great idea to me, the ability to provide current breaking news ‘pulse’ to add to a portal or website ‘stickyness’ and increase both the value of the website to it’s affinity group visitors, and conversion for the website owner.

Perhaps this is a good time to point out, at this turning point in our history (I will elaborate in a spicy way later in this post) and to share the value of this kind of blogging – siezing an opportunity to comment on current events to:

• Share your personality with your visitors
• Get great links back and link authority and traffic from places like digg.com
• Add to your website content
• Enhance the time spent on your website by a visitor while they are exposed to your message
• Affect the mood of that visitor with emotion

This post will be an example: I am going to offer some very controversial opinions that are relevant today especially, and digg this post, and see how far it goes.

You see, like Barak, I was raised by my mother, never saw my father after age 5, dies when I was 7, mother died when I was 11: I lived in foster homes, group homes, juvenile hall when they did not know where to put me: became an emancipated minor at 17.  Now the comparison stops, because I went in a very different direction with my life, and was not black: in fact, I am of Jewish decent.  There would have been scholarships for me anyway, because of my grades, but I did not choose that path.  Instead I have been a life long entrepreneur, strangely enough like my father before me, who founded the first FM radio station in Cloudcroft New Mexico in a chicken coupe.

Now I will get very controversial, because, as Jew with a unique perspective, I can say things that many others would like to say and can’t that Jews practice reverse discrimination, and that this is one unmentioned reason for anti-semite-ism.

The main-stream Jews that I have met in my travels all over this nation, have a derogatory name for every ethnicity other than Jewish: schwartz, puts, the list goes on, and then there is the catchall for everyone they forget: goyim or goy: according to dictionary.com:

“ goy·im(goi’ĭm) or goys Offensive
Used as a disparaging term for one who is not a Jew. “

I have always been deeply offended by this, and it is the main reason that I am not a practicing jew.  I suspect that it is also one of the main reasons for the problems that the Jews have had.

In this new world of mixed races (I for one look forward to a ‘Heinz 57′ mixed nation) and on this historic day, perhaps it is time the Goy, Goyim, shcwartz and putz go the way of nigger, spic, kike and the like once and for all.  What do you think?

I am Israel Rothman: personal email: israel@socialmediasystems.com or join our forum discussion.