Dec 262009

idealogolittlegreenmenIt does not take a rocket scientist to understand the value, for instance, of Twitter for instant feedback on a product, service, or copy.

But most people do not realize the value of a group like this one for market testing: case in point: we are about to launch a replacement for e-Lance and Rent-a-Coder for the buying and selling of digital media products and services of all kinds including websites, video, and marketing – all free, with nothing standing in the way of the transactions (sort of like a free dating site for business, with the best features of Linked-in, Facebook, Meetup.com.)

What Better place to get some feedback about the initial copy and branding: your opinion please:

Welcome to Ideapals: Bringing passionate people together to collaborate, innovate, and make money doing what they love:

We have created the ‘currency’ of “NODS”: work your passion here and get paid! Everything you do around here earns NODs (Natural Overtures Of Distinction) and we have placed a value on the currency of NODs: Whenever you have an idea, an opinion, a comment, a friend, or what we call a ’spark’, and you share it: you get paid in NODs!

Innovation and acknowledgment are the bricks and motor, the raw materials with which an idea, a group, or a community are formed.

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Aug 172008

Reduce duplicate content
Creative Commons License photo credit: magerleagues

1. Problem: The homepage doesn’t target a specific keyword combination that people actually search for.

Solution: Add specific keywords to the homepage title, use a plugin like ALL in One SEO Pack to rewrite the default wordpress titles.  If you don’t know any specific keyword phrases offhand that also sound good to use for marketing purposes try keyword research.  An easy starting place is:  https://adwords.google.com/select/KeywordToolExternal

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Rothman Guide to Building Successful Websites 2010
Topics include: web design, website development, and search marketing