Social Media Systems Social Media Marketing and Website Design Company

Disjointed marketing: the need for cross-discipline bundling in online marketing:

For small business, a market gap big enough for an elephant to fall through exists; someone must bridge this gap during the period of time between when the business can afford and develop it’s own team this large, and startup.

Social Media: Internet advertising and search placement on steroids: The social media rant!

If you were just getting used to the word blog (short for web log) and you still do not know exactly what social media means, you need to catch up quickly! The next big shift on the internet is well underway and it will leave you behind, lost in oblivion!
That website that you have: you [...]

Ideas For Getting Links from A-List Bloggers

As in any community, there are the trend setters, the visionaries and the superstars. They’re the ones that are quoted, read and referenced most, the movers and shakers of their particular realm. Blogging is no different. Pick any topic or industry and you’ll find at least one super “A” list blogger, who [...]

Is Search Engine Optimization Mainstream?

I prefer the term search engine marketing to search engine optimization. As I’ve written about before, search engine optimization sounds too much like “build it and they will come” as opposed to actively and aggressively marketing a client’s website, brand, and image.
Some SEO industry leaders have written about how they believe search engine optimization [...]

How Social Media & Search Redefine Expert or Guru

Search marketing & social media have forever re-defined the way we find, qualify and think about expert and guru. Anyone with a website or online presence can put the word expert or guru next to their name, publish an article on whatever they want and market it to the world. When online users [...]

Spotting a Blogging Opportunity in an Oversaturated Field

Common sense states that if you’re new to blogging, it’s going to be a lot easier for you to gain an audience if you pick a field that’s not oversaturated with high profile bloggers and thousands of new bloggers writing about the same subject.
If you’re intent on entering such a field anyway (which is great), [...]

Major Media Exploring Web 2.0?

In the past week, USA Today has jumped into the water of Web 2.0 by adopting a social media platform to allow readers and editors to begin having a conversation. This is yet another significant benchmark in adoption of social media. USA Today is a well known media outlet that services a nationwide audience:
Per the [...]

Easy Search Engine Marketing Advice That Really Isn’t

I read more search engine marketing blogs than you would probably ever want to. One thing that continually re-appears, even amongst the industry leaders, are endless lists of easy-sounding advice usually with a DIY (Do it Yourself) slant. What the authors don�t tell you is that, while these tips are easy to give, many of them are difficult to execute and therefore not easy advice. All businesses are faced with limited resources (time and money).

Naming Conventions: The Race is on for Search Marketing Niches

You will notice that although our company name is Social
Media Systems (a DBA for SocialMediaSystems.com LLC), our
blog is now named 3net Search Engine Marketing Blog. What
is in a name? Plenty!

You see, when you are marketing online and you want to
appear on the first page of the search
engines� organic results page for a competitive two, three or
four word search, it becomes critically important what words
are used when someone links to your blog.

Intro to RSS (Really Simple Syndication) and blog subscriptions

If you read a lot of websites, it can be an incredible time waster and inefficient to continually browse them to try and see when one of your favorite sites has changed.  In addition it takes a long time and you can only view one page at a time in your web browser.  With the acceptance of RSS, sites can publish an RSS feed, which users can subscribe to with a feed reader

Market Your Content | Good Blogs Often Go Unread

Web content is becoming a commodity, the old "build it and they will come" strategy never did work and as more content is put online at faster and faster speeds, it’s becomes even less effective by the day. How many blogs are out there?  How many get read?  Do the ones being read have truly exceptional posts or are they just "good at being found" and delivering a specific message to their target audience.

Online Advertising $60 Billion in 2010.

A recent article by MediaPost detailed how estimate for online advertising spending should exceed $60 billion dollars by 2010. This was up from a previous estimate of $54 billion in projected advertising for 2010 last year. In 2006, revenues were estimated at $30 billion.

The article also says “search will account for nearly half of all ad dollars spent online.”

Eight Reasons Social Media is Hot

For the past five years, the three primary search engines have dominated the online advertising industry.

The market share for search engines has brought them to virtual peak in the industry, as the effectiveness of click pay per click campaigns is questioned against the weight of click-fraud and other emerging advertising options.

Social Media Your Info Your Way

All is not lost. According to a survey of 1,010 advertisers and media types including online, print, events, TV/radio/movies from Outsell, Inc the annual report on ad spending suggests:

Social Media Invades Inc. 500 - The Hype Is Real

I came across an interesting study conducted by UMass Dartmouth Center for Marketing Research today. The study was done under the supervision of blog researchers Eric Mattson and Nora Ganim Barnes Apparently Inc. 500 companies are adopting social media faster than Fortune 500 companies. For those who don’t know, the Inc. 500 is a list of the fastest growing privately held companies in the United States. Is this just a coincidence or does social media have something to do with why these companies are part of the Inc. 500. and growing so quickly.

Web Services, Contract and Copyrights - Part 2 - Service Providers

PART 2 - What’s the Deal With Contracts, Copyright and Web Related Services?
Okay, we’ve covered copyright and contract issues for clients; now its time to examine how they affect service providers. Service providers, like their clients, almost always benefit from a contract, especially if they’ve agreed to relinquish their rights to any finished work. [...]

Web Services, Contracts & Copyright - Part 1- Clients

PART 1 - What’s the Deal With Contracts, Copyright and Web Related Services?
If you’re the client, make sure you include the following steps when hiring a service provider to ensure you don’t get involved in a mess like a copyright or legal battle, no matter how much you trust them. While this may change [...]

What’s the Deal With Contracts, Copyright and Web Related Services?

INTRODUCTION:
You’d think the answer to this question would be simple–always sign a contract, period– but it isn’t. While this question applies over a broad spectrum of fields, it is especially ambiguous in the freelance world. This series of articles is geared towards individuals or companies looking to hire service providers like web designers, copywriters and [...]

How User Valued Content Will Affect Search Engines

The internet writing market is oversaturated; you can get content anywhere for any price, even decently written content; writing on the web is fully commoditized and has created an environment of perfect competition that is great for buyers and dismal for writers.
For content writers, this means standing out from everyone else is getting more difficult; [...]

Give Em What They Want | Redefining Quality Content For The Web

When I first started writing for the web as a freelancer, my conception of content was, naturally, focused on writing. As I was drawn further and further into the online world and my understanding of the web grew, I realized that content applies to a broader spectrum of web-related mediums besides writing. Recently I was [...]

Microsoft adCenter Guide

If you feel like you need another option and source of traffic from PPC, you might want to check out Microsoft’s new adCenter program. It first debuted in early 2006 and contained both Yahoo and MSN adCenter ads. However, since the expiration of MSN and Yahoo’s contract in June, MSN is now only showing adCenter [...]