Social Media Systems Social Media Marketing and Website Design Company

Social Media Equals Buyers

I often get a laugh out of how marketers interpret information. A few days ago the BNET crew wrote a brief article about “Myspace and YouTube: Bad Marketing?”
I always put on my thinking cap and ask hard questions when marketers draw faulty links or the point they are trying to make is conflicting in the [...]

Interactive agency revenue skyrockets at traditional agency expence -advertising tides are shifting

According to this article in Advertising Age:
In 2006, U.S. agencies collectively generated less than half of their revenue — 46.4% — from traditional advertising and media planning/buying, with the rest coming from a range of marketing services including digital/interactive, direct marketing, sales promotion, health care and PR. Marketing services grabbed 53.6% of U.S. marketing-communications agency [...]

11 Firefox extensions or addons I couldn’t live without | SEM Browser Tools

This post will be updated frequently

Now there are A LOT of firefox addons, but most of the ones I test out and install I don’t use very often and are generally not really time savers.  The follow is a list of firefox addons also called firefox extensions or plugins which I use [...]

Google Counter-Intelligence

There was a time when attaining good ranking in a search engine was possible with a good set of tags or strategically placed keywords.
Those days are long gone.

I have sat in a group of SEO Gurus and debated X+Y scenarios, long equations, fuzzy-math logic, and how the big boys of search find quality content. The [...]

Google Hell… from Forbes.com

Andy Greenberg wrote and article a few days ago on Forbes.com titled “Condemned To Google Hell” and it has some good points about the “dark side” of Google’s search algorithms.

Point One: “Google Hell” is more of an “accidental Google step off a cliff”.
It is almost looney-toon in aspect, but painful. It can destroy [...]

David Shay | CPX Interactive | Internet Advertising Expo

Clicksector.com | Revenuegateway.com | adtech Exhibitor Interview

Geoff interviews Daniel Lucas of Clicksector.com and the representative for revenuegateway.com.

Trinet | Suzzanne Portia and Dianne Barry | adtech Interview

Interview with Trinet representatives Suzanne Portia and Dianne Barry where they pitch their company and answer questions about how social media will affect them.

Pay per Post | Randy Miles | adtech Exhibitor Interviews

Geoff interviews Randy miles, former VP of Myspace.com about Pay-per-post.

Offer Fusion | adtech Exhibitor Interview

Offer Fusion is a CPA network out of Seattle, Washington. They talked with us about what they do, what their goals were, and where they saw themselves fitting in with the social media movement.

Simple Feed | adtech Exhibitor Interviews

Simple feed is an RSS publishing company that provides RSS services and syndication to large companies like DMC and Procter & Gamble.

Doug Hansen | Omniture | adtech Exhibitor Interviews

Omniture provides a web analytics platform that allows companies to track all their online stats, from SEO campaigns to PPC advertising.

Adtech opinion | Internet Advertising Smoke - Mirrors - Circus Performers

With this link-bait title, let me start out by pointing out that there was value at the show, and, I think, many potential advertising buyers in the audience.   There were several very interesting booths, and some real innovators some of which we interviewed: I will have my educated, more gentle staff detail many of those [...]

Adtech Interview | Quigo vs CPX | Internet Advertising System Opinion

I would describe Quigo as the: I want to be your everything, me too Internet advertising solution: with no advantage over more main-stream options: see what you think:

Tom - Quigo Technologies, Inc | Adtech Exhibitor Interviews

Quigo Technologies provides content-targeted ad services and search engine marketing solutions. Israel interviewed Tom (of quigo) about the features and benefits of their adsonar and feedpoint services.

Mike Turner of Clickpath | Adtech Exhibitor Interviews

Clickpath has an interesting service where they create telephone numbers for different advertising campaigns (both print and online) , which allows customers to track the effectiveness of everything from organic SEO to PPC to print advertising.

Bruce Clay, Inc Internet Business Consultants | Adtech Exhibitor Interviews

I had a chance to speak with Bruce Clay of Bruce Clay, Inc Internet Business Consultants on the subject of SEO, PPC and the future of Social Media and web 2.0, as well as a question I threw in on the Google paid link controversy.

Adtech Exhibitor Interviews | Interactive Advertising and Technology Conference

May 04 2007 - Directly following this post I’ll begin posting individual video interviews - stay tuned.
As previously announced Social Media Systems conducted a series of interviews with exhibitors at the adtech convention which we attended April 24th-26th. We talked directly with marketing directors, advertising execs, CEOs, sales reps and [...]

Advertising Technology Defined | Adtech Buzzwords Made Easy

Adtech or the trade show devoted to Advertising Technology was absolutely chock full of buzzwords and acronyms. If you don’t have a technical background you may find some of them a bit confusing, so I thought it would be good to write a post explaining the main ones I ran into at the [...]

Microsoft & Yahoo vs Google & Doubleclick?

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Our blogging friends over at Mashup wrote a piece on Microsoft reacting to the Google purchase of DoubleClick by taking up more aggressive talks about making a deal with Yahoo.

Would a Yahoo / Microsoft deal place a divide in the search engine market against rivals like Google and DoubleClick? Are we going to be seeing [...]