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This Weeks Featured Article
Multi-user Wordpress with BBPress Forums: Social Media Marketing
Our new version of MUWordpress combined with BBPress and a few tweaks turns wordpress into a social media community. Imagine the value for a Real Estate brokerage with hundreds of agents launching a community site: see :
We will be rolling out many such community sites: see
http://www.floridacommunitynews.info/
The templates continue to improve.
Which traffic sources should you target? | Website Search Engine Marketing Strategy
Recently I’ve read about otherwise sane Internet Marketers (also called SEO’s) targeting Digg comments at an attempt to direct traffic to a particular website. The first thing that came to mind was that running a campaign specifically to garner traffic from the comments of a techie social media site is probably not going to [...]
3 in 10 parts: Content is still King for Search Engine Marketing
Back to the hat scenario:
Consider, if you will, that the search engines are a hat with a hole in it: billions of pages are constantly being dumped into the hat, billions being purged out of the hat constantly.
In order to build real presence, you must not only get enough cards into the hat, you must [...]
Are you addicted to social media | A 5-minute self test:
How long do you go without checking your email?
How many profiles do you have between social networks, banking, dating, email, search engines, web-based services?
Do you get computer withdrawls when you do not have anything to check?
How long can you sit out by the pool without talking on your cell phone?
How much of the time is [...]
2 in 10 Parts | Search Engine Marketing With Content - Not Advertising:
Nobody cares that you are the top in your industry, how much you sell, how much you make, or what a nice face you have. People are looking for inventory (cars, real estate, clothing, books, investments) and/or information (consumer information, statistics, demographics, pricing information, quality testing, ratings, advice). In order to be found by these [...]
A Trek Through Wordpress Mailing List Plugins | Email Mailing List Manager
I recently had a client who needed an easy way to manage e-mail lists from within their wordpress blog. The requirements included the ability to support multiple lists with additional properties and an easy import / export feature. I thought finding a wordpress plugin to take care of these tasks would [...]
PPC Negative Keyword List | What About Google’s Negative Keyword Tool?
This week I setup and optimized a medium size PPC Campaign on Google Adwords targeting travel related words. Adwords recently launched a new tool “Google’s Negative Keyword Tool” and I wanted to publish some thoughts on that in addition to providing a sample list of words I usually include in my PPC negative keyword list.
Negative [...]
10 part series updated: Creating a Comprehensive, Integrated Marketing System Online
Years ago, I wrote a ten part series still reprinted here on z57’s website, and at Real Estate Magazine’s site where it was first published.
At the time, talking about organic search engine placement was revolutionary; we’ve been using the term for years. Since then, things have changed a lot! So here is installment number one [...]
Is the New York Times on the way out due to user-generated, user-filtered content?
The NY Times is changing hands..
With the New York Times likely to change hands for the first time in over fifty years, and the AP reporting the fastest newspaper circulation decline in over 15 years:
Beware of Blog Blasting tools
I receive a bunch of junk e-mail every day. In fact something like 100 or so pieces of it. I often skim through it looking for information and new scams, wondering how the daily professional qualifies junk mail and if they will fall prey to it not realizing what painful problems they are asking [...]
Only 5 RISMedia/Local Beta Packages left: Wilmington, NC and Portland, Oregon, Orlando FL, Denver are now gone!
Not everyone can be on top of the organic results pages for broad Real Estate searches in a City State: that is why the RISMedia local Beta is exclusive: only one contributing Broker to provide regional local real estate news per state/city section; and Wilmington, NC; Portland, Oregon; Orlando FL; Phoenix AZÂ and Denver, CO are [...]
Mainstream Media vs New Media | Blogging to Build a Community.
This week I had the joy of looking for a blogger to write a weekly column for a social media site centered around movies, filmmaking and pop culture that I’ll be launching next month. In my ad I explained my goals, gave my bio, pointed to this blog and asked to see a writing [...]
Ineedhits and Looksmart spam: do not be fooled Google local is free, and the changes are old!
Do not be fooled by the spam you get in your email box! Google local is free: all that is required is to have a Google free account and to verify your identity by snail-mail. Do not be fooled by Looksmart, Indeedhits.com, or anyone else who offers this to you for $24.95 or any other [...]
Top Social Media Marketing Resources - the sites you should not overlook:
At Social Media Systems we’ve been discussing how to build out a healthy blogroll, both to aid our visitors, provide valuable content, and to enhance our social media marketing campaigns. We decided to put a post up for each of our blog authors allowing them to share the resources they use the most with the [...]
Web 4.0 and Beyond Part 3 | Science Fiction becomes Social Media Reality
Your actual physical house will be connected to your web services. Geeks and techies will start to be connected all the time via data feeds that pip information right into your site (easy way to think about it is contact lenses that wirelessly connect to a computer and [...]
Social Media’s Future Part 2 - The Beauty of Web 3.0
Imagine a social media network with 100 million active users, or meta social media sites where the viral potential of landing on the “front page” brings more traffic than ranking for a year on a two word Google search does now. All this social information combined with increases in hardware and software technology should [...]
Imagining Web 3.0 and Beyond Part 1 The Mind Blowing Evolution of the Social Web
Online marketing is as much about knowing where the web is going, as it is about understanding the current snapshot of how things work now. Early adapters to technology and those that embrace trends will reap huge rewards.
Web 2.0 saw the widespread movement towards the social web with user generated and user driven content. [...]
Solomon’s Top SEM Blogs | Niche Marketing Blogs Reviewed
this will be updated frequently
At Social Media Systems we’ve been discussing how to build out a healthy blogroll, both to aid our visitors, provide valuable content, and to enhance our SEO campaign. We decided to put a post up for each of our blog authors allowing them to share the blogs they read the [...]
Google Adwords Qualified Company- Fraud or not?
I have put a lot of thought into the way Google markets itself as a company. One of the biggest “thought crisis” I have had for a while revolves around the Google “Good Boy club”, er… I mean the Google Adwords Qualified Company Program.
Peninsulahomeresource.com testimonial: leads already!
Hi Israel,
Just wanted you to know what GREAT results I am already seeing with the new web help. I know that we are not totally operational yet but I have already received 2 great leads. I am soooo excited to be working with Social Media Systems that I can hardly express my feelings.
I have had [...]
Blogroll Requests - online marketing invite
The SocialMediaSystems team has been actively debating who should be on our blogroll. As we actively bounce back and forth about qualifications, I realized one of the best ways to get some serious information regarding good community members is to fall back into my recruiting 101 mode and just ask.
Categories
Highest Rated
- Social Media Systems and RISMedia Launch RISMedia Local Real Estate News | Press Release April 2007
(5 out of 5) - The 12 Do’s and Don’ts of Website Usability - SEO Basics Part 5 (5 out of 5)
- Interactive agency revenue skyrockets at traditional agency expence -advertising tides are shifting (5 out of 5)
- Don’t Be An I’m-A-Realtor-Too Site - Stand Out! Market Your Website With Quality Content (5 out of 5)
- Solomon’s Top SEM Blogs | Niche Marketing Blogs Reviewed (5 out of 5)
- Social Media Systems and RISMedia Launch RISMedia Local Real Estate News | Press Release April 2007
