Social Media Systems Social Media Marketing and Website Design Company

Search Engine Marketers Who Just Don’t Get It

Recently I read a very prominent SEO company’s blog about using track backs and link targeting to achieve traffic. The idea is to send a website some referral traffic via a blog post or link so that when they check their analytics or website stats program, they see your link and go view your [...]

RSS | Still In its Infancy

Sometimes it feels like the whole world is using rss, but then I talk to someone who works outside of the tech arena and I wake up from geek land, realizing that a majority of people still don’t use it. Currently, the average (if you can have an average or normal anything) person isn’t subscribing [...]

Why some people believe search marketers are all spammers!

A debate currently ranging through the Blogosphere concerns how the Initial founder of Weblogs, Inc (Jason Calacanis) recently compared all search engine marketers (he calls them optimizers) to low life spammers and considers SEO to mean ‘gaming the system’. The post is fairly boring and his use [...]

Announcing the new Social Media Systems basic template!

Like the original SEO Blog theme (see number one advertising consultant blog in the world) this one builds optimized pages and disseminates information eminating from the owners of the blog and their visitors: but unlike the original this one uses the new version of the scripting which allows alot of WEB 2.0 features like

Five star [...]

Onsite SEO | What You Need to Know About Title Tags if You Don’t Already

Title tags are one of the most fundamental aspects of onsite SEO; further, this is a subject which, in this day and age, I shouldn’t even have to be talking about. This concept has been around since the beginning of search engines and is one of the simplest, most basic ways to help your onsite [...]

Joost - A New P2P Video Sharing Platform to Rival YouTube

I was browsing You Tube/Google Video the other day, sorting through all the videos and marveling at the wealth of content, both legal and illegal, that is available to prospective viewers.
This got me thinking about the ever increasing interest in internet based media as opposed to mainstream, something that is rising full force as we [...]

Is DMOZ Really back? Death of the ODP - Dmoz Down

On December 18 2006, a new announcement on the Open Directory Project (dmoz.org) website states that editing functions have been restored, prompting a bunch of top SEO bloggers to comment on the return of DMOZ. Lets examine what’s really back and if dmoz will survive or if this new development just prolongs their slow [...]

DMOZ New Development - AOL Search business unit looking into what ODP will become

I just logged into the editor forums at the DMOZ or ODP (Open Directory Project) and there was new update today December 10, 2006. I find it worthy enough for mainstream release, so I’m gong to mention a few things here in the interest of public information. Initially after posting this entry I [...]

10 Ideas To Save DMOZ | The Future Of The Open Directory Project

DMOZ, also known as the open directory project, is the largest human edited directory in the world and one of the most ‘trusted’ link directories on the internet. However, in recent years it’s been steadily falling in popularity and the search engines no longer regard it as highly as they once did. More importantly for [...]

Profile of Meta Search Engine Mooter.com

Name: Mooter.com
Market Capital: Very small. They are currently going public and are in the process of raising $8 million. They have some revenue, but are losing more money than they are making because of a strong focus on research and development.
Alexa Traffic Rank: 129, 343
Overall Competitiveness: Minimal. They are extremely small and [...]

Can meta search engines gain a substantial foothold in the search engine arena?

Most meta-search engines use similar technology and there are few differences from one to the next. Infospace, the company that currently owns some of the largest and most comprehensive meta-searches, operates four separate meta-search engines that are basically the same with only small differences in their technology. Infospace and its related Meta searches take up [...]

Meta Search Engine Profile for Clusty.com

Name: Clusty (powered by Vivísmo, Inc)
Alexa Traffic Rating: 5,658
Market Value: Unknown. The company has not gone public.
Revenue Model: Advertising; pay-per-click; affiliate links and private search solutions.
Years in Business: Since 2000.
Strengths: Well-established; solid traffic base; first to use clustering technology; wide range of more specific searches available; large amount of traffic; use tabs to search for [...]

Meta Search Engine Profile for Search.com

Name: Search.com
Alexa Traffic Rating: 792
Market Value: They are part of a larger group of services offered by cnet.com. Cnet.com provides them as a small service; thus their monetary value is unknown.
Revenue Model: Pay per click and sponsored links. They are funded and offered as a bulk group of services.
Years in Business: At least five years.
Overall [...]

Meta Search Engine Profile of Mamma.com

Name: Mamma.com, Inc.
Alexa Traffic Rank: 3, 157
Market Capital: 29.42 Million Dollars
Revenue Model: Based on advertising “provider of integrated marketing solutions to online advertisers.” Basically, pay per click.

Overall Competitiveness: They are a lumbering company that has shown almost no innovation since its initial launch. They have done a great job marketing though and will probably retain [...]

Profile of Meta Search Engine Surfwax.com

Name: SurfWax.com
Market Value: Unknown; the company has not yet gone public.
Revenue Model: Private search solutions; advertising; pay-per click; several “information management” tools.
Alexa Traffic Rank: 76,802
Overall Competitiveness: Somewhat competitive. They are trying to innovate and become more established, but are still very small and slow-moving.
Years in Business: Since 1998.
Strategy: They rely on advertising through arenas such [...]