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This Weeks Featured Article
Multi-user Wordpress with BBPress Forums: Social Media Marketing
Our new version of MUWordpress combined with BBPress and a few tweaks turns wordpress into a social media community. Imagine the value for a Real Estate brokerage with hundreds of agents launching a community site: see :
We will be rolling out many such community sites: see
http://www.floridacommunitynews.info/
The templates continue to improve.
Profile of Meta Search Engine Infospace
Name: Infospace (Webcrawler, Dogpile, Meta Crawler, Web Fetch)
Market Capital: $800.86 Million
Revenue Model: Advertising, product improvements and growth, 68% rise in revenue in 2004 leveraging the strong monetization rates of Meta searches. They sell integrated, private search solutions to other companies. Basically, they help other companies search their own sites. They are primarily technology driven, and [...]
A Look at Competition in the Meta Search Engine Industry
In the last year, there has been a small but growing subset of meta search engines that have chosen to focus their main competitive strategy on providing specialty searches (Yahoo! Finance).
As the industry continues to grow and become increasingly more complex, meta searches are forming strategic alliances with larger search engines and advertising providers. This [...]
Are User Needs Being Adequately Met by the Search Engines?
The search engines fulfill the basic needs of search engine users: to sort through the vast pages of the Internet to find valuable information. Virtually all search engines address this need in the same way. However, there are other user needs that aren’t being met.
The answer to this is personalized searches that cater to an [...]
Business Blogging | Why Most Websites Should Have A Blog
A blog is a special kind of website, so technically the title is a little misleading. The problem with conventional websites is that updating them is simply too inefficient for daily or weekly changes. Most people have a web designer to whom they have to mail any changes or updates via e-mail or through their [...]
What SEO Company Should You Hire? | An Analysis Of SEO Consulting Firms
This depends on your situation, but generally, if you’re not knowledgeable, it’s going to be very difficult to choose a good SEO firm. One reason is that the industry changes so quickly and there aren’t stringent standards as to who can call themselves SEO consultants. It’s like a black art. Many of [...]
Conventional SEO advice questioned - Should you go niche?
Faced with the massive amount of competition among anything even remotely general online, it’s no wonder why most SEO consultants (including SEO super stars like Aaron Wall) routinely regurgitate the conventional marketing wisdom of go niche. In fact, lately website owners are taking this to a new level and going extremely niche, creating massive websites [...]
Google’s Incomplete SEO Advice: Make sites for users not for search engines
If you do any research on SEO you’ll find this statement repeated more then any other “make sites for users not for search engines.” It even appears in the the guidelines of the webmaster help center right on Google.com. It’s one of the core fundamentals in what’s considered “white hat” SEO or SEO that conforms [...]
Essential SEO blogs | Stay up-to-date on the Search Engine Optimization World.
Update: March 05, 2007 I’ve added two more to my essential list and removed seoblackhat, because all the blog author’s recent posts have been off topic, warranting his removal from my SEO blog essential list.
There are a lot of SEO/SEM blogs out there, and lots of them dole out bad advice or repeat [...]
SEO Company Advice | Should SEO & SEM companies publicly display case studies?
We recently launched a new SEO company called Acclivity, comprised of a group of individuals who were previously working as freelancers in the SEO / Web Design industry. Due to the new nature of our website we wanted to display some concrete examples of some of the successes we’ve achieved for our clients, so [...]
Reciprocal Linking Services & Link Trading Websites: Are They A Waste Of Time?
The internet is filled with websites here and there offering reciprocal linking services, management, or automated software that handles your reciprocals for you. A lot of individual webmasters and SEO consultants spend hundreds of hours, and by that account, thousands of dollars (everyone’s time is worth money; just because you do the work yourself [...]
User generated content is an accurate term | not an insult!!
One of the most repeated terms added to the new web 2.0 glossary describing current trends in web design is “user generated content.” It even has it’s own Wikipedia page that proclaims it came into mainstream use sometime during 2005 in both web publishing and new media production circles. More recently major bloggers and [...]
Publicity, Press Releases and SEO
With all the talk lately about the conversion of Public Relations and Search Engine Optimization I thought it would be apropos to give my two cents, and since it’s only two cents, I am only going to focus on one aspect of this convergence: the optimized press release.
Knowledge workers have turned more and more [...]
Website Analytics - Convert Browsers to Buyers
Web Analytics is not the sexiest topic in the Search Engine world today, but is nonetheless very practical in measuring the performance of your website. So many people I come across have absolutely no idea what the traffic patterns are like on their website, much less their return on investment (ROI) or how much it [...]
E-Commerce Blogging - The Consumer Equalizer
With blog posts focusing on companies and their quality of service or lack thereof, what can you do to make sure you know how to handle negative posts about your company on blogs? How does this help the consumer, and ultimately, companies? Can companies learn crisis management when situations flare up?
Lets begin with the first [...]
Blog Terminology 101
With over 3 million blogs created in the third quarter of 2006 and around 1,000 blogs coming online every day according to Technorati, people might get confused by all the industry buzz words and lingo. If you’re just looking for some basic blog terminology so you can feel like you’re part of it, then read [...]
SEO Advice | Being Genuine in The land of the over hyped
We live in a world were corporate logos invade every square inch of space and 1,000 nearly identical products are quick to claim to have the biggest, the brightest, the best and the most unique solution to every problem.
“The world’s best, top 10, greatest proprietary system based on our unique method of achieving maximum success.”
Blogs and the Death of the Print Medium
Screen technologies are getter better, wireless access is abundant in any major US city and the amount of laptops, tablet PCs, PDAs and smart phone are spreading faster then an infectious disease. It’s time, finally, to predict the death of the majority of printed newspapers within the next two years. The average reader [...]
How To Overcome Writers Bloggage: Blog Writers Block
Quality, compelling content that your target audience will read, digg and otherwise link to is the goal of most blog articles. This in turn brings visitors to your blog, and might even attract a new subscriber or a lead or two.
But what happens when you sit down with your Red Bull, Coffee or other favorite [...]
A Tale of Old Content | Less Sensationalism in Social Media
A few weeks ago I submitted an article written in 2005 to Netscape (for those of your outside of the social media world, Netscape a runs “submit and vote on news site” like Digg). The article was originally entitled “Libraries and Librarians In A Digital Future: Where Do We [...]
SEO or PPC | Which one is better for small businesses?
Neither one in principle is better than the other. If you can use both to increase your revenue, then please do so. What I want to discuss in this article is what direction makes sense when you’re working with a very limited online marketing budget.
I believe smaller companies in markets with heavy PPC [...]
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Highest Rated
- Social Media Systems and RISMedia Launch RISMedia Local Real Estate News | Press Release April 2007
(5 out of 5) - The 12 Do’s and Don’ts of Website Usability - SEO Basics Part 5 (5 out of 5)
- Interactive agency revenue skyrockets at traditional agency expence -advertising tides are shifting (5 out of 5)
- Don’t Be An I’m-A-Realtor-Too Site - Stand Out! Market Your Website With Quality Content (5 out of 5)
- Solomon’s Top SEM Blogs | Niche Marketing Blogs Reviewed (5 out of 5)
- Social Media Systems and RISMedia Launch RISMedia Local Real Estate News | Press Release April 2007
