Social Media Marketing Systems Agency Blog - Social Media Website and Video Marketing

My take on Open Social:

Open Social is a revolution and I’ve already signed up on the dev list to gain access to the orkut sandbox. Soon everyone will have full access to the social graph across a vast number of networks (everything from linkedin to myspace or plaxo), the difficult task becomes creating widgets and server-less applications that use the social information in a meaningful way to spread virally, promote services, and provide value for the largest number of users.

Early adapters (as with all technology) will see HUGE traffic gains and increase their reach / user-base. I recommend moving VERY quickly and producing widgets and applications which use the social API as soon as possible.