California Contractor’s Insurance – Niche Marketing Good for Agent and Customers
Lots of people sell insurance in California, and there are many Allstate agents. Like Real Estate, there is so much money spent on auto and truck insurance, and so much money to be made, the the landscape of the marketplace is extremely competitive:
According to this articel from http://www.agent-central.com/california-insurance-agents.htm:
- There are nearly 3 (2.9) Insurance agents for every 1000 residents in California (2005)
- There are over 36,135,000 residents!
- There are over 50,000 agents that broker Insurance
Often I ask new potential clients “who is your target customer”. Since I am exclusive to my clients, the answer matters, because I do not want to exclusively represent a failure!
Often the answer is very broad: “Everyone who needs insurance” LOL!
Let’s get real here, shall we? A new recruit who wants to be all things to all people is not wanted by anyone.
Online Dating Trends- Not just for Kids Anymore Baby Boomer Usage Soaring
If you are single and have not yet tried online dating, you will! According to the Pew Internet & American life Project’s Online Dating Survey , by 2006 the majority of actively dating Americans had tried to score online at least once. Highlights of the survey:
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- 31% of American adults—63 million people—say they know someone who has used a dating website.
- 26% of American adults—53 million people—say they know someone who has gone on a date with a person they met through a dating site.
- 15% of American adults—30 million people—say they know someone who has been in a long-term relationship or married someone he or she met online.
The table below lists the various dating-related activities included in our survey:
Since then, and in 2008 and the future, the growth has continued to explode. My own 28 year old son met his wife online and was married within a few months after a breakup with another gal.
California Health Insurance Quote – 2nd Opinion a Good Idea
According to this article at the California Healthcare Foundation website:
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“New regional reports highlight variation in health care affordability, access, and quality
California’s sprawling size and the diversity of its regional health care systems result in care that is organized, delivered, and financed differently throughout the state.
As part of its continuing effort to explore this variation, the California HealthCare Foundation (CHCF) today published six regional market reports, providing a first-time, in-depth analysis of six distinct California health care economies. The goal is to better understand the market dynamics for each region studied (the San Francisco Bay Area, Sacramento, Fresno, Los Angeles, Riverside/San Bernardino, and San Diego). Topics include the supply and organization of hospitals, physicians, and other providers; and the accessibility of services for low-income residents — of particular importance during the economic downturn…”
The report goes on: (more…)
Online Reputation Management can be a Powerful Force for Change for Good
When Dave Pomah contacted me about out of the blue from London inquiring about our Reputation Management services I had no idea about the powerful story he had to tell: I just explained what we do, who we are, and what we charge for the service. I gave him examples of what we had dome for the whistle blower for Enron when the people she blew the whistle on ganged up on her, and before the end of the day Dave was my new client. The next day (this was just a couple of days ago) I read his questionnaire; what compelling cause!
Dave and Jason Toal have a story to tell: help them fight back against racial harassment on a scale not imagined:
Media Merge – The New Marketing System
Viral Video Production And Online Promotion
Viral Video Production and Online Promotion
Viral Video Production, Distribution, and Marketiing can be done on a ridiculously low budget! If you accidentally get on top of digg, Youtube, Netscape or the like, you will get buried in hits! Our video production partner, Moviepals Entertainment, utilizes collaborative film-making to create HD and web ready versions of custom videos for you on a tiny budget. We have collaborated on very low budget projects that have been seen millions of times! We can then distribute them online, on your website, on video sharing sites, on Youtube, Google Video, local TV: wherever your target customers can be found. (more…)
