How to promote any local business with a local news blog
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May15 2012 B2B Home Business Network News
Our double-opt-in circulation is over 145,000 and growing!
The latest from the guide:
- How to Promote a Real Estate Agent-Broker with a Local News and Information Resource
- 101 How to raise money for a start-up under SEC Rule 506 of Regulation D (As seen at Yahoo Voices)
- Affinity Marketing 101 | How to cross link a niche and GEO targeted website for lead capture
Featured:
What Does It Take to Be a Social Media Manager from Home?
The essential tools to be a social media manager working from home are fairly basic. To get started, all you need is a computer, a phone (especially for local contacts) and basic skills in social media.
This is the wonderful thing about any home business – your start up costs are minimal.
Some might say you also need a website or a blog, but those tools can come later as you grow your business.
You see, when providing an “in demand” service such as social media management for companies, the online tools these businesses need developed – are the same tools you use every day. Facebook, Twitter, LinkedIn, Google+ and others.
As you expand your social media marketing business, you may want also want to offer services to help your clients drive traffic through Google Places and mobile marketing.
My point is, all of these online resources are already available to you and anyone who wants to unleash the power of social media for any company. This is the true power of social media management for those who want to tap into this business opportunity.
Again – if you want to build traffic for your own services, then a blog such as here on Uplog is a great way to do that. But to start – all you need to do is to present what you have to offer to companies who are in desperate need of your services. >>> read more from socialmediajobs.uplog.org
Sponsors:
($250 per bi-weekly issue 805-827-2450)
Get Social Media Manager Training!
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Why buy from anyone else? 805-827-2450 info@uplog.org
Affinity Marketing 101 | How to cross link a niche and GEO targeted website for lead capture
Affinity Marketing 101 | How to cross link a niche and GEO targeted website for lead capture
By simply building a well optimized informational website in WordPress, and posting and bookmarking one post:
Distressed real estate .org – Washington State Real Estate Investment website already ranks for this Google search: 2012 Housing Market in Washington State and a host of other combinations of these key words: Distressed Real Estate – 509-969-6054 cash investors, realtors, handymen, Washington housing market, distressed real estate, foreclosures, buy house for cash, Washington State, even though the website is just days old.
Once people reach the site, they are immediately able to notice and affinity with the investors (something not that easy to do for such a dry subject) based on a common love of animals. This combination of search traffic and then immediate affinity for lead capture is very effective, and most people do not think of it: the http://petbook.uplog.org/ website with tags: Bible Lessons from our Pets – by a pet lover and real estate investor David Smith, ads pet tags and biblical tags to the desired searches, and also promotes his book on the subject, creating an instant rapport with the visitors!
The content is all real:
And the SEO effects and lead capture can be amazing, original article is here: Affinity Marketing 101 | How to cross link a niche and GEO targeted website for lead capture.
When you consider that the whole custom setup and training, blog and all for first year cost is only $599 including virtual server hosting, it is not expensive at all to achieve excellent rankings, lots of traffic, and great lead capture, while completely managing your brand presence and reputation, and even selling books, at the same time!
Why buy from anyone else? 805-827-2450 info@uplog.org
101 How to raise money for a startup under SEC Rule 506 of Regulation D
I went right to the source to do research for this article: http://www.sec.gov/answers/rule506.htm
The timing right now in April of 2012 is very good for raising money in this way: with interest rates at an all time artificial low, many conventional investors are looking at non-conventional alternatives in order to create a return. Since these wealthy individuals and companies often live off that investment income return, there is a huge incentive for them to examine new alternatives.
Internet start-ups require less capital than was required in the prior-to-Internet past in order to execute such a fundraising effort: with electronic commerce, social networks, and opt-in email marketing, there are many new and inexpensive ways to approach investors legally and ethically under Regulation D: Rule 506 is the rule best suited for venture capital offerings in my opinion: (IE: the little guys should stick with the mainstream investments: prudent man rule)
Regulation D is considered a “safe harbor” for the private offering exemption of Section 4(2) of the Securities Act. Companies using the Rule 506 exemption can raise an unlimited amount of money. A company can be assured it is within the Section 4(2) exemption by satisfying the following standards:
- The company cannot use general solicitation or advertising to market the securities;
- The company may sell its securities to an unlimited number of “accredited investors” and up to 35 other purchases. Unlike Rule 505, all non-accredited investors, either alone or with a purchaser representative, must be sophisticated—that is, they must have sufficient knowledge and experience in financial and business matters to make them capable of evaluating the merits and risks of the prospective investment;
- Companies must decide what information to give to accredited investors, so long as it does not violate the anti-fraud prohibitions of the federal securities laws. But companies must give non-accredited investors disclosure documents that are generally the same as those used in registered offerings. If a company provides information to accredited investors, it must make this information available to non-accredited investors as well;
- The company must be available to answer questions by prospective purchasers;
- Financial statement requirements are the same as for Rule 505; and
- Purchasers receive “restricted” securities, meaning that the securities cannot be sold for at least a year without registering them.
While companies using the Rule 506 exemption do not have to register their securities and usually do not have to file reports with the SEC, they must file what is known as a “Form D” after they first sell their securities. Form D is a brief notice that includes the names and addresses of the company’s owners and stock promoters, but contains little other information about the company.
In February 2008, the SEC adopted amendments to Form D, requiring that electronic filing of Form D be phased in during the period September 15, 2008 to March 16, 2009. Although as amended, the electronic Form D requires much of the same information as the paper Form D, the amended Form D requires disclosure of the date of first sale in the offering. Previously, the closing date of an offering was used as the first date of sale. The Office of Small Business Policy has posted information on its web page about the filing requirement for the new Form D…..>>more here>>
Rule 506 of Regulation D is widely used by venture capitalists and entrepreneurs in the early stages of forming a company: before the company has 10 stockholders (referred to as “the coffee table rule) no forms must be filed to begin such a start up business (sometimes referred to as the organizational period)
An entrepreneur can create a document (you can download all the current documents for filling a Reg. D in any state in template format and fill in the blanks for a small fee at ppmfast.com and a number of other for-profit websites); and simply use that document to begin raising money in several ways:
- “FFR” Money – family friends and relatives my be interested in helping you get started in the earliest stages before you are far enough along to raise money elsewhere
- Industry-related – many businesses will be good customers, and/or good suppliers when they are funded: other businesses who will benefit in this way may be willing to invest, or offer contingent commitments for trade credit and other considerations based on the success of the offering; these commitments enhance the start-up ability to raise serious investment capital by leveraging the potential returns.
- Government incentives – especially in a recession, there are many local, state, and federal programs designed to create jobs and/or attract investment to any area: these include the SBA, BDCs, SBCs. These are good sources of early stage capital, and incentives that reduce labor, rent, and tax costs for an early stage business that can create jobs and tax base. Again, such arrangements, even as contingent commitments, can greatly enhance potential profits and make an early stage investment in a private offering more attractive.
- Private investors: “Angles” – wealthy individuals often invest in this type of offering with a criteria that the upside is so large when a private company goes public, so that they can afford to be wrong nine times out of ten and still see a huge return from the one that hits – the key here is to be able to invest early, and to be able to afford to diversify risk (invest in at least ten of them)
- Professional venture capitalists – I do not recommend that you pursue investment from professionals in this industry unless and until you have exhausted the other alternatives: you can find many of these sources in The Corporate Finance Sourcebook 2011
What has changed with the advent of the Internet since when I was involved heavily in doing this for many clients in the 1980s: is that this type of offering is much less less expensive, sometimes not even requiring any printing or stamps (which were an expensive part of this then). With email and social networks to use, the entrepreneurs’ investment may literally be only his time and minor organizational costs – the early stage money can even be raised prior to incorporation under an “agreement to incorporate” made from the PPM templates. It is truly a “brave new world” for entrepreneurs, and their backers. These changes have spurred so much activity, that some have even proposed more regulation to restrict past abusers from using this type of offering: see:
My company here: UpLog.org, was capitalized and is still not incorporated, funded with under $20,000 thus. We will eventually incorporate, file Form D, and raise at least another 100,000 to expand and eventually go public. I am currently preparing another offering document under Rule 506 of Regulation D for a private investor who plans to go after the huge and coming market for human electronics: IE: integration of technology with the human mind and body – I like that one because the window will not close any time soon, because the client-entrepreneur is so far ahead of the marketplace that I will have time to do my work, and it seems obvious and inevitable that a huge market will eventually exist; and already does exist with aging baby-boomers. Let me know of you want to see the PPM (private placement memorandum) when it is done!
- copyright Israel Rothman 2012 – free consultation 805-827-2450
Original article is here:
101 How to raise money for a startup under SEC Rule 506 of Regulation D
Related:
0+0=0 | It takes money to make money but it does not need to be your money!
Feeding Google – Westport Ontario Maps, Community Information and Family Demographics
By feeding Google better search results for Westport Ontario Maps, Community Information and Family Demographics (aggregating real content, links, local news and demographics from a blog) we will create rankings and traffic for a real estate professional, and even sell family fun stickers! We can feed Google high quality search results, effectively making Google better with the only thing that they like better than their own search results:what we also like better than Google’s search results: those search results enhanced by a human brain! This search: Ontario community news blog is made better by our Ontario.uplog.org, which is why it ranks line one number one:
Westport Ontario Maps, Community Information and Family Demographics, family fun stickers, online
