2007 Real Estate Leadership Conference Cattle Call In New York:

In my 53 years on this earth, one of the most fascinating phenomenons I have ever witnessed is the buying frenzy and sheer buzz created annually at the RISMedia (Real Estate Magazine) Leadership conference in New York held each September (September 5th and 6th this year); and the subsequent NAR (National Association of Realtors) Conventions in November and at mid-year.

These heavily promoted gatherings where thousands of Realtors, vendors, coaches, and media connect annually for the one of the biggest exchanges of money and ideas in the world are amazing: you should attend if you can just for the education.

According to this article in the Arizona Republic quoting Remax insiders and industry reports:

“Industry sources estimate that as many as 80 percent of new agents quit in their first year and that more than 90 percent throw in the towel before three years…”

Yet these failing Realtors do not fail before they attend one or more of these conventions, and dump their life savings trying to become a successful Realtor!

I will not name names here, but there are actually companies who specialize in selling worthless, ineffective products and services to these rookies, which have been around for many years, and sold out multiple times for hundreds of millions, even billions!

What a herding operation!

In all honesty, there are also many successful Realtors who regularly attend these conventions also, to spend their marketing budgets for the year, and stay up on trends in their industry; and there are many legitimate vendors, large and small selling legitimate products and services.

The combination of these factors is nothing short of fascinating, and an amazing amount of money changes hands during these two-day events.

Don’t miss the show! We will be there at our booth selling off the world!

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