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Web 2.0 is a term used all the time and is not limited to a specific narrow definition, but is more representative of an entire change in the workings, marketing, and technology a website embraces. I like to think of the Web 2.0 philosophy as the idea of a website as a continually changing entity (as opposed to a non-changing service) which is being redrawn, reinvented, and changed based on the input of the site’s users and what would add the most value to the online community. As the community or network grows, so does the sites value in the continuous strive for improvement.
One way a site will sometimes symbolizes this is with the addition of the word “beta” to a web site’s graphical motif. Unfortunately beta use to actually have a technical meaning outside of web 2.0; incomplete, buggy, in test mode. I still support the idea they want to represent and I’m happy when I see a site with the term "beta" worked into it, even though it’s technically used incorrectly.
Technorati Tags: web 2.0, web 2.0 philosophy
The Author: Solomon Rothman
About: Solomon Rothman is currently the CIO for socialmediasystems.com. He authors multiple blogs which are syndicated by publications like Webpronews and is recognized as an expert author on search marketing & web design / development. Solomon has worked for multiple .com companies and subcontracted as a both a designer and search marketing consultant for both large and small corporations. Solomon loves the ongoing challenges and creativity the online marketing world requires to be successful. Besides technology, Solomon's other passions include filmmaking & screenwriting.
This entry was posted by Solomon Rothman, on Wednesday, February 21st, 2007 at 2:15 pm and is filed under Social Media Marketing, Web Design Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response below.
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